Direct-to-Consumer Commerce (D2C/DTC) is the delivery of a brand's products and services directly to consumers. Trade is carried out through brand-specific sales channels such as mobile applications and websites, instead of intermediary sales channels such as marketplaces.

D2C Commerce enables your brand to improve customer experience and acquire loyal, repeat customers through third-party sales channels such as e-marketplaces. In this way, turnover growth due to strict price competition and heavy commission burden caused by sales dependent on intermediaries turns into profit growth.

D2C brands take a series of steps to improve customer experience with the savings they generate from direct sales.

Some basic steps that improve customer experience:

• personalized ordering experience according to consumers' tastes
• Treats offered according to customer tastes
• Special products depending on the location or branch in the menus
• personalized priority fast shipping
• Free/graded shipping fee depending on order amount and distance
• win-win discounts+bonus credits

Food services eligible for direct-to-consumer sales include:

• restaurants
• coffee shops
• Ovens
• ice cream shops
• delicatessens
• markets
• farmers markets
• food trucks
• Corporate catering companies
• Food delivery services
• food subscription boxes

These types of food services typically have high sales volume and low production costs, making them well-suited for direct-to-consumer sales.